Load fast, rank high – the way Google Caffeine rolls
Since Google launched its latest version (Caffeine). Web page loading time now has an affect on your websites ranking, and they can be big affects. As ever Google’s aim is to improve the users experience of the Internet with their search engine by ensuring the user receives quality content, and fast.
Google gave a clear indication that this is what Caffeines aims to achieve when Matt Cutt’s (Senior Engineer at Google) stated “fast load times may have a positive effect on rankings” at a seminar in Las Vegas.
Does your website load slow? This could be having a negative effect on your users, do they go as quick as they arrived? This could be for a few reasons, user-ability, content or load times.
There are lots of things you can do to improve your load times including change page content – make it web copy that is keyword rich, page size – don’t have overly long pages, break text up with images, have easy navigation that is user friendly to name a few.
There are lots of technical aspects that could be affecting your sites load times and how your site operates. To read about things to do, things to avoid and things to change read – How can I improve my site’s speed for Google.
Due to the changes Google has made, and Google being the number one search engine websites that wish to do well online need to adapt and develop to meet Googles new standards because if you don’t your site will be left behind.
So to summarize have fast loading web pages and your site will be liked by Google and rank higher in its lists.
If you would like more advice about improving your page load times, contact the SEO Nottingham experts at Angel SEO.